The Pros and Cons of Publishing Posthumously
Part 3: Low Cost, Pre-Taped Video Interviews
Television, radio and even video-blog appearances can be problematic for the dead writer. It’s not always easy to choose which programs you should be “seen” on. Do they reach the widest possible audience? Is that audience within your demographic parameters? Will your readers respond well to the host? For the living author, these questions rarely pose a problem. As a dead author you have to keep a long-term strategy in focus. Demographics might change in the next 100 years. The celebrity host du jour might be just a flash-in-the-pan tomorrow. In any event, it’s easy to pre-record your answers to predictable questions that any presenter will ask. There are several firms across the internet that offer such services, or if you’re good with a laptop, you can record your own interviews. A handy tip: Be sure to leave fifteen-second gaps of silence between your responses.
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